A landing page creator lets you build a single page for one offer, publish it on your own domain and capture every enquiry straight into your CRM, without waiting for a developer. This article explains how the landing page creator in Sites on the levelpartner.ai platform works, the anatomy of a page that gets a busy buyer to act, how a funnel page differs from an ordinary web page, and how to connect the form so each enquiry gets a reply within minutes instead of sitting in a shared inbox.
How the landing page creator works
Pages are built from sections, rows and elements. A section is a horizontal band across the page. Rows divide a section into columns. Elements are the pieces inside them: headlines, text, images, buttons, forms, video and calendars. You drag them in, edit them in place and check the result on desktop and mobile before anything goes live.
Every landing page sits inside a funnel in Sites, even when the funnel has only one step. That gives the page its own statistics and lets you add a thank-you or booking step later without rebuilding anything.
Funnel page or web page: the one-action rule
A web page answers questions and lets the visitor explore. A funnel page takes choices away. It has no menu, no sidebar and no links that lead elsewhere, because everything on it either builds the case for one action or makes that action easy. That is why it works well for a specific offer and badly for general browsing.
The test takes ten seconds. If a visitor can leave by clicking anything other than your call to action, the page is not finished. Most firms need both kinds: website pages that rank and inform, and landing pages that ask.
The anatomy of a page that converts
Plan the page in a document before you open the builder. Writing usually takes longer than building, and a finished draft stops you designing around placeholders.
- Headline. The outcome the visitor gets, in their words. Not your company name and not a slogan.
- Supporting line and button. Who the offer is for and what happens when they click, with the button visible on the first phone screen.
- The problem. Two or three sentences in the buyer's language about the situation they are in.
- What happens next. Three short steps, so the action feels small and safe.
- Proof. Only material you can verify, such as a client name you have permission to use or an accreditation you hold.
- The form or booking, repeated. The same ask near the bottom for people who read everything.
- Questions. Three or four objections answered briefly.
Before you start
- One offer, one audience and one action for the page.
- A headline checked with someone who sells, not only with marketing.
- Images you own the rights to, compressed for the web.
- A domain connected in Settings, and a pipeline ready to receive enquiries.
How to set it up
- Go to Sites, open Funnels and click New Funnel.
- Choose From Blank, name the funnel and open the Funnel Editor.
- Click the + icon, choose Sections and select Full Width.
- Drag in a 1 Column row, then a Headline and Sub-Headline.
- Add a button, then sections for problem, next steps and proof.
- Open Forms & Surveys in the left sidebar.
- Choose Create New or Add Existing and drag the form in.
- Click the mobile phone icon and fix anything that overlaps.
- Click the SEO icon and set the page title and description.
- Click Save, then Publish.
- In Automation, create a workflow with the Form Submitted trigger.
- Add a Send Email reply and turn on the Publish toggle.
Once the workflow is live, add the actions your sales process needs after the reply, such as creating an opportunity in the first pipeline stage and notifying the owner. Then submit the form yourself from a phone and follow the enquiry all the way through.
Writing for a buyer who reads on a phone
Your reader is an owner or manager glancing at a phone between meetings. Use short paragraphs, plain words and specific numbers. "We help businesses grow" says nothing; a headline such as "A 30-minute review of your sales pipeline, with three fixes you can make this month" says exactly what the visitor gets.
Keep the first ask small. Name, email and one qualifying question is usually enough, and every extra field costs completions. Collect the rest on the call or at a second step; the guide on how to build a click funnel shows how to split the ask across two pages.
Take a page that asks eight questions before the visitor sees an adviser's calendar. A rebuild would ask only for name, email and purchase timeline, then show the calendar. With fewer reasons to abandon before the calendar appears, more visitors would reach a booking from the same traffic. The rest of the fact-find could happen on the call itself.
What a landing page is for in a company your size
For a firm of 10 to 250 people, a landing page usually earns its place in three situations: a campaign that needs its own destination, a new service that does not yet fit the main website, and a partner or event whose enquiries you want to count separately. Because each page sits in its own funnel, you get a clean count of what one source produced.
Suppose a firm builds one page for a new service and a partner mentions it in a newsletter. Say the page then receives 600 visits and 27 enquiries over three weeks. Because the page sits apart from the main site, every one of those visits and enquiries could be traced to the mention. The firm could show the partner exactly what the mention produced.
What it replaces and the time involved
It replaces the request to a web developer for a new page, which often takes weeks, and pages built in separate tools whose forms email a shared inbox. A first page takes three to four hours from finished copy. After launch, 15 to 20 minutes a week to read the numbers and the enquiries is enough. If you need many similar pages, the landing page maker guide covers working at volume, and funnel building goes deeper into the builder itself.
Leading with your company. "Award-winning consultants since our founding" tells the visitor nothing about their problem. Write the headline about the outcome they want and keep your credentials for the proof section, briefly.
When not to use a landing page
If the visitor is still comparing options, a single-action page feels pushy. Send that traffic to a website page with more detail and a softer ask; how to create a sales funnel website covers that build. Landing pages suit traffic that arrives knowing roughly what it wants, such as visitors from an ad about one offer.
Troubleshooting
The page loads slowly on phones. Large images are the usual cause. Resize them before uploading and remove any background video.
Visitors scroll but do not act. The ask is unclear or too big a step. Offer something smaller first, such as a download instead of a call.
The form submits but the visitor sees nothing. No confirmation is set. Add a thank-you step or set an on-submit message in the form.
The page does not appear on the domain. The funnel is published but not linked to the domain, or the URL path clashes with another page. Check the domain link and choose a unique path.
Bounce is high from one ad. The ad promises something the headline does not mention. Make the two say the same thing.
Frequently asked questions
What is a funnel page?
A funnel page is any single page with one job inside a funnel: an opt-in, a booking page, an order page or a thank-you page. A landing page is usually the first of them. Each one follows the same rule of one action and no exits.
Do I need design skills to use the landing page creator?
No. Sections, rows and elements handle the layout. What you need is a clear offer and plain writing, and a template if a blank canvas feels slow.
Can I use a booking calendar instead of a form?
Yes. Place the calendar where the form would go and the visitor books directly. That suits offers where a call is the obvious next step.
How long should a landing page be?
As long as the decision needs. A free download needs a short page; a paid diagnostic needs more explanation and more proof. Put the first call to action near the top either way, so ready visitors never have to scroll.
Can one page promote several offers?
It should not. Each offer gets its own page, its own headline and its own form, so the visitor never has to work out which part applies to them. If you sell three services, build three pages and point each campaign at the matching one.